Why Do Small Businesses Need a Blog?
Blogging is a great way to reach your short and long-term marketing goals. It is still one of the most popular and effective marketing strategies, and today we’re going to see why.
Branding
- Build relationships with existing customers;
- Attract new customers;
- Build brand authority.
Analytics
- Rank your website higher on Google results;
- Get more leads;
- Improve your SEO.
Content Strategy
- Build customer trust;
- Grow your email list;
- Generate backlinks.
How Much Should You Blog Per Month?
Posting frequency is determined by your company’s needs. Smaller businesses have found comfort and success in posting four to five times per week, but larger enterprises might post daily, if not several times each day.
The number of blogs you produce in a month may surprise you if you plan well. For small businesses focusing on organic traffic, we established a soft goal of at least four to five times per week because publishing should be a priority if increasing clicks is the goal. This simply means that you should post 20+ times a month.
According to Hubspot, marketers who place a high priority on marketing are 13 times more likely to achieve a positive return on investment. Making blogging a regular part of your routine is time-consuming, but it can pay off in terms of increased traffic and leads.
Why is Stablli Your Best Solution?
Your time is your most valuable resource, and as a small business owner, you have to divide it in so many ways. You’re always on the go – creating products and services, caring for your customers/clients, and ensuring that your employees are properly trained and performing their duties well. While having a blog is essential for your marketing efforts, it does not have to be your obligation to write it. Outsourcing this task is the way to go, but only if you invest in the right content writing agency.
At Stabbli Media, we provide the absolute best when it comes to content writers, across any industry or niche. Our writers offer pertinent viewpoints and valid information, with a relatable and personal touch. While you provide excellence for your clients, we excel at letting them know.
Ready to get started? Working with us has never been easier. We’re here to help you every step of the way to achieve your business goals. Contact us today to learn more about our services and how we can help your company by writing your blogs.